Marketing

Matariki building

The Marketing team provides account management expertise to assist in the delivery of a consistent and powerful UC brand experience.

The team provides strategic and technical support to achieve successful marketing outcomes for our internal and external clients. Team functions include:

  • Communication planning and strategy
  • Evaluation and monitoring of current and proposed marketing
  • Facilitation of marketing campaigns and collateral
  • Branding guidelines
  • Online marketing consultation and information
  • Media strategy and placement
  • General marketing advice and assistance

Media placement and advertising

The University of Canterbury Marketing team provides a leadership role and manages all media placements in partnership with our current media agency and in consideration of:

  • UC marketing strategy, mission and vision documents
  • Product knowledge
  • Customers and target markets
  • Previous marketing experience
  • Evidence-based information on all media channels

Sponsorship

All sponsorship enquiries can be directed to the Communications and Engagement Team communications@canterbury.ac.nz

If you need more information

get in touch with us