Studying towards a PhD in Marketing
Location: Level 3, Karl Popper
Country of Origin: New Zealand
Embarking on a PhD after 20+ years working in the food sector in nutrition-focused NPD, marketing and business development roles.
Supervisors:
Primary Supervisor: Joya Kemper
Co-Supervisor: Sam White
Additional Supervisor: Ekant Veer
Working thesis title
How Alternative Protein narratives are developed and disseminated by stakeholders and adopted by consumers and society.